Archive for November, 2014

Driving Forward

Ending the weekend with a great day’s book sales, but just after 3pm I suffered a really melancholy Sally Albright-if-I-ever-saw-one moment.  Think it must have been the Harry Connick Jr style moment that made me feel I was dragging a…
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November 30th, 2014

Ready To Take On New Clients

The Catapult PR website will be featuring a new service as from December 1, as we head into the New Year ready to exploit a specialism that we and our associated businesses should find an ideal fit with our skills…
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November 29th, 2014

Doors opening & lots going on

When you’re pushed out of one door, move on and find another one that will open for you.   Forget all the big news on the book front, life is sweet day-to-day with my PR duties.  I’m proving that a…
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November 28th, 2014

The Times They Are A-Changing

This has been a really fulfilling week – and we’ve only got as far as Thursday!  Life has been transformed of late and I’ve really got my mojo back, but equally, unless I’m snapped up quickly, I know that Christmas…
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November 20th, 2014

Content is King

Content is king, or so they say.  Google and other search engines feed off it and drive those using their keywords cleverly (without abusing Google’s good will) up the rankings.  But there are only so many times you can keep…
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November 13th, 2014

Putting Some Thinking Behind Your LinkedIn!

I was at a client meeting earlier this week and the topic of LinkedIn cropped up.  I attend this meeting with the client’s advertising agency and was a little surprised to hear the words, ‘You won’t get any advantage from…
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November 8th, 2014

I’m Getting A Brand New Key

This has been a brilliant week on all fronts, but it’s actually just been a prelude to a major change, which will begin as from Tuesday.  I was told to make a note of Gandhi’s “Be the change that you…
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November 1st, 2014