All Catapult PR's public and media relations campaigns have one common denominator extreme and outstanding levels of creativity. They're jam-packed with ideas and innovative ways of launching new products, repackaging existing products and making people and media alike aware of a client's offering. They're sit-up-and-take-notice shots between the eyes that nobody can ignore.

Our highly pro-active approach to PR is fuelled by the ideas-generation process, which itself stems from our own internal brainstorming technique, Thoughtfox®.

We don't expect media to come to us with enquiries; we stimulate those enquiries continuously, creating a burning desire to know more, to write more and to understand more. Ideas are our lifeblood.

PR to us is more than just a press release; more than a routine search around a features list; more than just sending journalists a product and allowing it to gain dust in a corner. The day that we think like that will be the day that we hang up our boots.