Catapult PR's clients stand out from the crowd. Whatever they do, they are seen to do it better, more professionally and with heaps more personality than other businesses, financial services providers, retailers, artisan food producers, or travel and tourism brands. They stand out, because our PR generates both profile and positioning. Our public relations campaigns are memorable, distinctive and full of high impact ideas. They are often best in class.
Our clients stand apart from their competitors regardless of whether they are based at home, or abroad. Although we are a Lancashire-based, British public relations and communications agency, we handle PR for clients across the UK, and globally. Clients come to us for our PR expertise, rather than our geographical location. They know we will be a valuable extension of their team - no matter how big or small that team may be.
But do not underestimate our passion, our talent and our track record. Our clients love us because we are bright and vibrant - not beige and dull. They appreciate that we will be there, whenever they need us. They are frequently astounded by our ideas, creativity and ability to think differently from other PR and marketing agencies. They like the fact we are PR specialists.
Our clients understand that all of the above has underpinned our longevity as a top creative PR consultancy, handling both consumer PR and B2B PR campaigns. They know our award-winning track record speaks volumes about our PR consultancy skills. They instantly grasp that their PR and marketing campaign will be exciting, as well as strategic; hugely successful, as well as brand-building, and spill over into social media campaigns, giving them a dynamic that is irresistible.
Quite simply, our clients are winners, who 'get' us. Do you?
January 14th, 2017
The creators of the concept of ‘Northumberland Day’ – a day entering the calendar for the first time on May 28 2017 – are organising a series of workshops, to help individuals, networks, businesses and community groups devise action plans […]
I founded Catapult PR in 1998, because I wanted to break the mould of PR agencies in Lancashire and in England's northwest. The other agencies were almost exclusively headed up by men. No consultancy outside of Manchester had ever been Northwest PR Consultancy of the Year. I wanted to change all that. By November 2000, I had. Catapult became NW PR Consultancy of the Year, having been runner-up in 1999. That feat has never been matched.
Since then, I have made Catapult 'NW Small PR Team of the Year' since and personally became the 'Best Freelance PR Practitioner' in Britain, in 2012's national CIPR Awards, proudly receiving my award from Olympian, Colin Jackson.
All of this is a far cry from my first PR job - International PR Executive for freight-forward, MSAS, in Bracknell. I then spent five years in the Utilities, handling PR for Bristol-based South Western Electricity Board and British Gas South Western, before being seconded to British Gas HQ, in London. There, I promoted major catering events, including Chef of the Year, Catering Student of the Year and School Cook of the Year, and some amazing sponsorships, such as Wildlife Photographer of the Year. I tried to chaperone excitable celebrity chefs at exhibitions and proudly created the Commercial Gas Centre's first-ever catering newsletter.
When I had my son, I moved back north and became PR Manager for Swinton Insurance. From there, I was headhunted to handle the launch of a brand new motor insurer - Privilege Insurance. I created an award-winning campaign, working with all my PR contacts from my Swinton days. I then moved to another agency, to create another stunning financial services PR campaign for a leading bank. That's when I decided that spending four hours or more, commuting to work each day, was far too much. That's when I decided to create a dynamic, passionate PR consultancy that reflected my hunger to create some of the best public and media relations campaigns in the country.
We've never been a typical northwest PR agency, which is probably why we've always had PR clients across Britain. We now have them overseas too. Good PR can cross international boundaries.
Every year, I develop new goals and push myself and Catapult further. When studying for my MA in History at New Hall, Cambridge, I found an amazing supervisor, who I then joined for a year's PhD research at Trinity College, Cambridge. He taught me the power of being different, memorable, bold and brave. Those thoughts have stayed with me throughout my career. That's what drives Catapult. That's why we constantly surprise and delight our clients.
June 5th, 2015
This campaign began life as a PR campaign for Yorkshire Building Society’s Children’s Treasure Bond – a financial bond that grows in value, with the child. Some exciting initiatives generated national headlines, even before we devised a spin-off campaign while […]