Archive for April, 2015

If You Can’t Stand the Heat …

This has been a ‘blitz it’ week for new campaigns and ideas, which isn’t always that fulfilling, in a sense, as that means lots of targeting, distribution and list building, but in other ways is really satisfying, as the results…
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April 30th, 2015

How Life Has Changed … Thanks To Knowing the Lingo

Around 12 years ago, I went on holiday to Lake Garda and returned, ashamed, because I couldn’t communicate with anyone; I couldn’t even say ‘please’ or ‘thank you’.  I was completely embarrassed.  As a result, one month later, I went…
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April 27th, 2015

‘Beige Isn’t Your Colour’!

A wonderful thing happened today.  We won a brand new client, but even better than that was the fact that the client said I “wasn’t beige”.   That was like music to my ears.  It meant that the client recognised…
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April 23rd, 2015

Serving Up Food & Drink PR

I’m rapidly becoming the girl to know if you want to experience the best food and drink venues across the northwest (and beyond) and it’s been pretty much all about food and drink PR this week … with a sprinkling…
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April 18th, 2015

If You Can’t Beat The Creative …

It’s hard to believe it’s a week since I was hobbling home after a horrific journey back from Bologna, which started with a passenger getting on board the plane and then deciding they were unfit to fly led to over…
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April 9th, 2015

In The Land Of Either/Or

I think it’s fair to say that I’ve had a brilliant time in Bologna again this year, with the trip actually surpassing last year’s, because of the way I played it, even though the stay was shorter.   I decided…
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April 4th, 2015